Prosperity Research Social Media Case Study: Luxury-Insider.com

Luxury-Insider.com is the top online luxury magazine in Asia. Their viewers are socialites and so their marketing needed to be social. Engaging their connoisseur class of viewers required a social media campaign targeted specifically at their elite members. High quality video and strategic placement in social network sites got Luxury-Insider the attention they wanted. Learn more http://prosperity-research.com/2009/04/21/prosperity-research-case-study-luxury-insidercominsiders-circle/

Social Media slams Banner Ads 2:1

Social media is clearly preferred by consumers over traditional marketing methods for receiving brand recommendations. Favoured 2:1 over banner ads, getting brand information from online friends is the best. Read more @ http://prosperity-research.blogspot.com/2009/04/social-media-slams-banner-ads-2-to-1.html

Consumers lead and business follows

Business is migrating to digital strategies at an amazing rate. This territory once only for friends and family is becoming the new hot bed for businesses to stretch their ad budget and reach their illusive consumers. Find out more.
http://prosperity-research.blogspot.com/2009/04/consumers-lead-and-business-follows.html

Social Media Case Study: Lamma Dragon Boat Race

Prosperity Research created a series of action videos highlighting the Lamma 500 dragon boat race. These were seed in social network spaces to engage fans. The results were high view rates, increased sponsor's brand visibility and strong promotion platform for next years race. YouTube top video. Over 250,000 video views across all channels.
http://prosperity-research.com/2009/04/15/prosperity-research-case-study-lamma-dragon-boat-race/

Research Data Driven: Video 8:1 Over Banner A

Social media industry statistics continue to clearly show the power of the medium. Rich media, video, has 8 times as much attraction as standard banner ads. 79% of all business sites use video.
http://prosperity-research.blogspot.com/2009/03/data-driven-video-8-1-over-banner-ads.html

Social Media Marketing - the power of video, SEO, and Social Media

Social Media Marketing Example: every good business has an interesting story to tell. This video shows how Prosperity Research and SOUTV worked with Servcorp Serviced Offices to create an educational, engaging, and brand building video series.
http://www.youtube.com/watch?v=I18tAGjfg4w

The Princeton Review Hong Kong Video Blog: My Princeton Review Experience

Dason and Chris, two young Hong Kongers now studying in American universities, talk about their experience preparing for their standardized tests at the Princeton Review in Hong Kong. For more information, go to the Princeton Review blog at http://blog.princetonreviewhk.com
http://www.youtube.com/watch?v=kKtpLrBl8WA

The Princeton Review Hong Kong Video Blog: Princeton Review tells all…

In this short video, two members of the Princeton Review Hong Kong team introduce the school and answer questions about what students need in order to apply to an American University. http://blog.princetonreviewhk.com/
http://www.youtube.com/watch?v=_cBj4dxJ-TU

Become a model! Harbour City and STYLE are looking for fashion Models.

Your chance to model and show off high fashion brands on the runway! HK Harbour city hosts the famous "STYLE Model Hunt @ Harbour City". Apply before Monday, April 13, 2009.

http://www.youtube.com/watch?v=RB4LzjexvFk

Westlaw HK Video Blog: The Next Evolution in Legal Research

The law is constantly developing and Westlaw HK continuously evolves to meet the needs of Hong Kong’s legal profession. This video highlights Westlaw HK’s authoritative content and leading edge functionality that legal professionals in Hong Kong are choosing to use, helping them to achieve better results faster. http://blog.westlaw.com.hk
http://www.youtube.com/watch?v=501quGllfHI