Friday, 25 March 2011

Project COOL Captains and the International Antarctic Expedition 2011


For the second year running, CLP will send a team of COOL Captains to Antarctica for the Project COOL – International Antarctic Expedition 2011. It’s a journey to promote environmentalism and inspire sustainable thinking towards resolving climate change.


Since March 2010, CLP has organised their team of COOL Captains for this yearly Antarctic Expedition. This year, CLP will send another team on the Expedition to continue the Project COOL mission. Similar to last year, 5 COOL Captains from CLP offices in the Asia region embark from Hong Kong to Antarctica to continue the campaign against climate change. Their goal is to improve the renewable energy (RE) work completed by last year’s COOL Captains and implement their own sustainability ideas.


CLP and Its Vision

In recent years, CLP has been devoting resources to the battle against climate change. They started Climate Vision 2050 with the primary target to lower carbon emissions by using RE sources. CLP recognises that lowering carbon dioxide emissions is a lengthy process, so have laid out carbon dioxide emissions reduction targets for the year 2020. To help with Climate Vision 2050, CLP started Project COOL in an attempt to better understand climate change.


Project COOL

Project COOL is a carbon-zero project, meaning carbon dioxide cannot be produced, advocating the use of eco-friendly power sources for the project’s duration. The Project COOL Team last year successfully installed RE devices on an Antarctic E-Base. This year’s COOL Captains have to enhance the E-base’s RE power and initiate new sustainability ideas for the development of an RE prototype. These goals culminate to one purpose – developing RE sources for sustaining a non-fossil fuel trip to Antarctica for educational purposes.


The COOL Captains

The five CLP COOL Captains hail from different regions of Asia: Hong Kong, Australia, India and China. Each is responsible for contributing to Project COOL’s main mission while sharing their experiences in the Project COOL blog. Publicising their experiences helps raise environmental awareness so others will be inspired to fight against climate change.


Let’s work in tandem with Project COOL and support this fight against global warming. See how the expedition will turn out and discover its relevance in saving the world from climate change by adding them on Facebook or following them on Twitter to get the latest updates.


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