Showing posts with label #smm. Show all posts
Showing posts with label #smm. Show all posts

Thursday, 7 May 2009

CNN Executives on Twitter: Douglas White of Prosperity Research interview

CNN reporter Kristie Lu Stout interviews executives that twitter. Douglas White, founder of digital agency, Prosperity Research gives his views on the power of Twitter. http://www.youtube.com/watch?v=OySmGvglTtA

Thursday, 16 April 2009

Consumers lead and business follows

Business is migrating to digital strategies at an amazing rate. This territory once only for friends and family is becoming the new hot bed for businesses to stretch their ad budget and reach their illusive consumers. Find out more.
http://prosperity-research.blogspot.com/2009/04/consumers-lead-and-business-follows.html

Social Media Case Study: Lamma Dragon Boat Race

Prosperity Research created a series of action videos highlighting the Lamma 500 dragon boat race. These were seed in social network spaces to engage fans. The results were high view rates, increased sponsor's brand visibility and strong promotion platform for next years race. YouTube top video. Over 250,000 video views across all channels.
http://prosperity-research.com/2009/04/15/prosperity-research-case-study-lamma-dragon-boat-race/