Prosperity Research Digital Agency (PRDA) will be a part of this year’s Social Media Week Hong Kong. PRDA’s founder, Douglas White, will be one of the panelists during a very interesting sub-forum on social media for social good.


The 2012 Social Media Week Hong Kong will be held from February 13 to 17, 2012 A full list of schedules, speakers and topics can be found on the official event site http://socialmediaweek.org/hongkong/

PRDA is one of Hong Kong’s premiere digital agencies that specialize in online promotions, digital media and social media campaigns. It is the preferred partner of many businesses in and outside Asia.

Meanwhile, the Social Media Week 2012 aims to provide the platform for social media enthusiasts to discuss the global impact of social media as well as its role as a catalyst in driving cultural, economic, political and social change in both developed and emerging markets. Social Media Week Hong Kong specifically aims to open up conversations about social media in Asia Pacific, with a focus on Hong Kong and China. Social Media Week Hong Kong aims to accomplish this through a series of creative events that connect brands, marketers, media and the public.

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PRDA Asia at Social Media Week Hong Kong 2011

Social Media Week is a global conference that provides a platform for examining and discussing emerging trends in social and mobile media. This past February, Social Media Week took place in Hong Kong, and was by far the largest dedicated social media event ever held in the city. Attracting industry leaders and tech enthusiasts alike, over 35 events were held at at various venues around the city, with topics ranging from the increasing influence of social media in Mainland China to its impact on online strategic advertising.
Opening day at Social Media Week Hong Kong
Douglas White, the Founder/CEO of PRDA Asia and a recognized leader in the social media marketing industry, was a featured speaker at the “China Online Travel” event. He shared his knowledge and insights on the rapidly growing travel industry in China, its increasing online travel space, and how to effectively tap into this market to capitalize on growth. White also demonstrated his appreciation of the importance of culture when implementing digital solutions, a key to success when breaking into developing markets such as China.
Douglas White and PRDA’s presence at the first ever Social Media Week event in Asia shows that the increasing influence of social media on society and culture is undeniable, and that White and PRDA are at the forefront of innovative digital marketing, with hundreds of successful online campaigns and years of industry experience and expertise.
Having pioneered the concept of social media marketing in Asia, PRDA is the most cutting-edge digital marketing company in Hong Kong. A highly regarded industry leader, PRDA is a digital strategy agency that uses a wide range of mediums to communicate client messages and develop an online presence and influence, delivering concrete results and helping clients of all industries and sizes achieve their business goals.
For more information on Douglas White and PRDA Asia, find them on Facebook, Twitter, and LinkedIn.
For more information on Social Media Week Hong Kong, click here.