Tuesday, 28 November 2017

PRDA: Evaluating Social Media Platforms for Your Business



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Setting up your online business presence? First, evaluate what social media platforms best benefit your brand.  The expert consultants at Prosperity Research Digital Agency(PRDA), Asia's leading social media agency, can evaluate and help you decide what social media platforms are best for your business and brand.) In order to choose the best social media sites that you will use to interact with your prospective clients, you need to first be familiar with the different channels. Learn how each platform functions and the typical demographics that are utilizing each channel.

Below we will cover Facebook, Twitter, Sina Weibo and Instagram

Facebook
Facebook remains as the largest social media platform, in terms of online presence, authority, and the number of active users. It has at least 2 billion users of all demographics that make it one of the most powerful mediums that you can use to engage with your customers. From a simple site that aimed to connect college students, Facebook has grown into a platform that nearly every business can use to achieve growth. Website Links, Video’s, Images, Blog Posts- every type of post has a function on the ever versatile Facebook platform.

Twitter
Twitter has at least 340 million active users, and its reach can make it an effective part of your social media marketing and customer service. If you are offering a product or service in the United States, or worldwide, this is an excellent platform to use however it currently lacks reach in Asia and may not be the best choice for a strictly Asia-based business.

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Sina Weibo
In China, WeChat and Weibo are quite the favorite social media platforms amongst the general population. You might be surprised to know that Sina Weibo recently surpassed its American competitor (Twitter) in number of daily active users. The demographics of Weibo are extremely diverse-- and again, quite similar to Twitter.
There are 2 types of accounts, personal and business. A personal account is quite easy to obtain(just register), but a business account is an important part of your business and marketing strategy in China. Obtaining this can be a complicated process, and it’s best to have an expert assist you with this step.

Instagram
Because Instagram is such a visual platform, it is best suited to brands that have a clear understanding of the aesthetics of the content that succeeds on the platform. The ability to create eye-catching, appealing visual content is absolutely critical for success with Instagram advertising. Also note that this platform is almost entirely mobile-- you can't take photos or create new posts on your desktop. Artistic niches tend to excel on Instagram

Prosperity Research Digital Agency(PRDA) provides your complete solution for Social Media Management, including Digital Audits, Content strategy, Inbound marketing, Account creation, Branded content, Publishing, Engagement, Lead generation, Risk management, Social CRM, SEO/SEM, Analytics and Competitor analysis. Our proven 5 step data driven process delivers predictable results driven by organic (real people) action. Contact us today for all your social media needs!


Connect with Prosperity Research Digital Agency(PRDA)

Scan: How to get Crispy Baked Pork Chops


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Pork is by far Asia’s favorite meat, and the best tasting pork available is Scan’s tender, flower-fed pork! Nordic farming methods and years of research into healthier eating have resulted in delicious, juicy and tender pork, which is simple to cook to perfection.

We are excited that fall is finally here-- it’s time to bust out the sheet pans and casserole dishes and start baking in the oven again. Below you’ll find our top tips for getting Crispy Baked Pork Chops, and a must-try recipe for Crispy Cheddar Pork Chops with Potatoes and Brussel Sprouts. Crispy and cheesy coated Scan pork chops cook to tender perfection with roasted potatoes and brussels sprouts. This is one unforgettable meal!

How to get Crispy Baked Pork Chops

  • Start off by purchasing High Quality Pork Chops, like Scan’s completely antibiotic-free, small family farm-raised pork. We produce the safest and most tasty meat there is!
  • For a sheet pan meal, you’ll want to select a thicker cut pork chop, so they cook evenly alongside the potatoes and brussels sprouts.
  • Use Panko for a crispy crust of delicious yumminess! In this recipe, you’ll create a milk and egg mixture, which you’ll dredge the pork in, and then into a crispy panko cheddar topping.
  • Bake your pork for at least 15mins, then flip to give each side time to obtain that crispy crunch on both sides.
  • We recommend baking your pork until the internal temperature reaches 65°C / 145°F (with a light pink center) followed by a 3-minute rest time.

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With the holidays approaching it’s the perfect time to celebrate and make Scan Pork the center of your dinner table. Those pork chops just look like crispy, delicious perfection, don’t they? They will be a huge hit at your dinner table as well!
Crispy Cheddar Pork Chops with Potatoes and Brussel Sprouts
Serves: 4
INGREDIENTS
  • 4  thick cut Scan pork chops
  • Salt, pepper, and canola or olive oil
  • 2 eggs
  • ¼ cup milk
  • 2 cups panko
  • 2 cups cheddar cheese, shredded
  • 1 Tablespoon oregano
  • 1 teaspoon garlic powder
  • 500 grams/1 pound Brussels Sprouts, cut in half
  • 500 grams/1 pound baby potatoes
INSTRUCTIONS
  • Preheat oven to 220°C / 425°F. Spray a sheet pan with cooking spray or line with parchment paper. Set aside
  • In a shallow dish, whisk together your eggs and milk. In another shallow dish add panko, cheddar cheese, oregano, and garlic powder.
  • Season your Scan pork chops with salt and pepper, then dredge them in the egg mixture and then coat them in the panko mixture. Lay them on your prepared sheet pan.
  • In a large bowl add the brussels sprouts and potatoes. Season with salt and pepper, then toss with canola or olive oil. Lay them on the sheet pan, next to your pork chops.
  • Bake for 15 minutes, then flip the pork over and continue baking for 12-15 minutes or until the pork reaches an internal temperature of 65°C / 145°F (with a light pink center) followed by a 3-minute rest time.
Find Scan’s premium flower-fed Pork at ParknShop Supermarkets across Hong Kong. Our pork can be cooked any way you like- since it’s loaded with high-quality fat, the meat is quick to prepare. Since it stays juicy and tender longer, cooking time is less critical as well.

Connect with Scan

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Sunday, 26 November 2017

Be the Best Dressed Man at Every Holiday Party with La Elite Fashions







Christmas holidays are nearly here, and La Elite Fashions in Tsim Sha Tsui, Hong Kong is where to shop for a new bespoke dinner jacket or tuxedo shirt and suit-- all tailor-made to celebrate the occasion! Over the holidays you are likely to be invited to Christmas event-- such as office Christmas parties, or social parties with your friends and/or family. During these events, it is important to make sure you are well dressed and stylish. Therefore it is important for every man and woman to make sure they plan well. Again, NOW is the best time to get fitted and begin shopping for your new suit, tuxedo or a lovely new dress (La Elite creates women’s garments too!) and La Elite Fashions is the place to be. So what are some of the best dressed tips to have before you make your way to the best tailors in Hong Kong? Continue reading to find out.

Express Service and Made To Measure service available.
New Suit is Ready in 24 Hours!
Always treat holiday events as different occasions than you’re used to. You are not dressing for work, a wedding or the average night out. It’s the holidays. It’s winter. It’s festive. Think about what you’ll need to wear differently but that will still express your style and have the right appearance for the event you are attending.

Whether you opt for a full tuxedo or a new dinner jacket, ensure that all your pieces mesh well together. Your jacket, pants, and shirt, all need to match well together. If you plan on attending many office parties, make sure your ensemble is comfortable so that you don’t have to change before the event. (especially if it falls on a work day!) An alternative suggestion is to wear two out of the three holiday party components(Shirt, Jacket, Pants) be what you wear to work, then simply change into the third item for your fancier one when you join the festivities. (Example: Wear your nice tailor-made jacket and pants and a simple shirt to work, then change into a fancy shirt, and perhaps a tie, before heading down to the party)

Remember that you only get one chance to make a good first impression, and if you want to create a great first impression, La Elite Fashions in Hong Kong is the perfect place to visit. The talented tailors at La Elite create custom, bespoke clothing for both men and women. Now is the time to head in for your fitting and avoid the last minute rush. Stop by La Elite Fashions in Tsim Sha Tsui today for the perfect Tuxedo or dinner jacket and dress for success! Merry Christmas!

Connect with La Elite Fashions
  • MTR Exit: N5, Opposite to Holiday Inn Golden Mile Hotel on Mody Road
  • Tel: (852) 2368 0040

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Try Scan’s Delicious Flowerfed Pork this Weekend!

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Stop by ParknShop's across Hong Kong this weekend for a sample of Scan’s tender and tasty pan-fried pork! Location Details below:

When: 1-3 December
Time: 11.00 - 19.00 Friday, Saturday and Sunday
Locations:

Heng Fa Chuen SS- Fusion
杏花邨杏花商場西翼 2樓 210, 211, 224-227, 228 舖
Shop No. 217-230, 2/F, West Commercial Block, Paradise Mall, Heng Fa Chuen, Hong Kong

Festival Walk- TaSTE
九龍達之路又一城地下鐵路 5 號
Shop 05, MTR Level, Festival Walk, Tat Chee Avenue, Kowloon

New Luk Yeung II- TaSTE
新界荃灣惠荃路22-66號綠陽新邨市場
Market Luk Yeung Sun Chuen, No. 22-26 Wai Tsuen Road, Tsuen Wan, New Territories

Metro City SS SuperStore
新界將軍澳欣景路8號新都城第二期平台36-57鋪
Shop No. UG 36-57, Upper G/F, Metro City Phase II, 8 Yan King Road, Tseung Kwan O, New Territories

Yuen Long Citimall 2- TaSTE
新界元朗教育路1號千色廣場地庫1樓全層
Whole of B1/F, Kolour Yuen Long, 1 Kau Yuk Road, Yuen Long, New Territories

Connect with Scan

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.


Tis the season for gifting! Holiday Gift Guide



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T8 Fitness 2017 Holiday Gift Guide


Tis the season for gifting! Finding an affordable holiday gift for the fitness enthusiasts in your life can be tricky. Luckily T8 Fitness is here-- making it easy for you to find the perfect gift, at amazing prices and offering you convenient ways to shop! Avoid the insane holiday rush by shopping at T8Fitness.com where you can choose delivery or opt for pickup at 3 convenient locations-- our office in Discovery Bay, Iso Fit in Central or our warehouse in Kwai Hing.
Here are some of our recommended holiday gifts that will not only improve your loved ones workout experience but will also invite them to maintain a healthy lifestyle.


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utime Fitness Studios Protein Supplements for Ultimate Fitness


Supplements should never replace proper nutrition, but by including them, along with a regular training regime at utime Fitness Studios, you’ll hit your fitness goals much faster! In this article we will cover Protein supplements, for additional information please stop by utime Fitness Studios in Kennedy Town and speak with our friendly staff. Our staff are very knowledgeable about all things gym fitness and can assist you anytime during staffed hours. For just HK$599 per month, you’ll get 24 hour access to utime Fitness Studios in Kennedy Town. You are never locked in, no contracts- ever!

Adding supplements to your diet helps to cover nutrient gaps, ensuring that your body has what it needs for peak performance and ultimate fitness. Whatever your training goals may be, adding the right supplements improves your health, performance and physique. Protein is every bodybuilder’s favorite macronutrient and for good reason.

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Lafayette Wedding

Your wedding is one of the most important times of your life-- it’s the moment you have been waiting for and of course you want everything to go smoothly.  Lafayette Wedding is the professional wedding team you need, providing the perfect all-inclusive wedding package that makes your special day stress-free and stunning. From special wedding rooms to brilliant and dazzling bouquets, Lafayette is here to help you celebrate the birth of a perfect marriage!


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Life Fitness: High-Intensity Interval Training (HIIT)
How to Do It Right

Life Fitness Hong Kong helps people live healthier lives. Every day, millions of exercisers, from elite athletes to those just starting a workout routine, benefit from using Life Fitness home gym exercise equipment. If you are a fitness fan, you must have heard of HIIT-- high intensity interval training, right? But do you really know what HIIT is? Simply put, HIIT is a cardio workout that incorporates short bursts of very hard work. But there really is a lot more to HIIT than that, you may think you’re currently practising a HIIT workout, when in reality, you’ve missed your target and won’t see the shredded results you're looking for. So ask yourself “am I practicing HIIT as recommended?”. When practiced correctly HIIT can be an incredibly effective way to work out and see the body composition and fitness results you want, but you need to do it right. Here’s how:

High Intensity is Key
You really have to work HARD. The whole idea behind HIIT is short bursts of very hard cardio work. You need to go all out! That’s why they are short bursts, because you need to push yourself to the max, these bursts are very short-- anywhere from 20 to 90 seconds, typically.

Rest Breaks are a Must
Many people don’t think of rest when talking about their HIIT workout, but rest periods are an essential part of the workout. If you’re not taking a proper rest, you aren’t doing HIIT properly!
Why is rest important? Forcing your body to rapidly adjust between High Intensity and Rest delivers excellent cardio conditioning.

Participate in a Variety of Fitness Activities
HIIT is a great workout out, but try not to overdo it. There is such a thing as too much of a good thing. Try scheduling your HIIT workout for 2-3 days per week, mixed on with another 2 days of moderate cardio. Remember, due to the intensity level HIIT involves you should always speak with your doctor before starting HIIT, same as with other exercise programs.

Life Fitness has been dedicated to creating fitness solutions for over 45 years. We deliver fitness success, whether you own a Life Fitness treadmill or home gym, or visit a health center, hotel gym or many other facilities that use Life Fitness Gym Equipment. Please visit our website(https://lifefitness.com.hk/) to learn more about the Life Fitness mission and our state of the art fitness equipment.






Wednesday, 22 November 2017

Boost Your Brand with Instagram


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The expert consultant at Prosperity Research Digital Agency(PRDA) can assist you in learning what social media platforms are best for your business and brand. Because Instagram is such a visual platform, it is best suited to brands that have a clear understanding of the aesthetics of the content that succeeds on the platform. The ability to create eye-catching, appealing visual content is absolutely critical for success with Instagram advertising.

How to Make the Most of Instagram
The first step towards success on Instagram is to create a high-quality profile. You need to be creative and highlight your strengths right from the beginning. It is essential to include all the necessary information about your brand, without being tiring or repetitive. Pay particular attention to your profile picture and select an image that makes you distinct from other business.
Pictures are essential for this social media platform and should be relevant to your services and products, obviously. More than that, they need to convey the message of your choice. Be it brand awareness or a seasonal sale, the pictures you choose are how you communicate with your Instagram audience.

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Finally, it is equally important to be consistent with Instagram advertising. You should lay out a social media content strategy and be meticulous with it. Random posts do not blend well with the desired results you wish to get. You need to draw attention to your brand and the best way to do this on any social media platform is consistent posting. And in this case, consistent posting with eye-catching, appealing visual content.

With the help of the experts at Prosperity Research Digital Agency(PRDA), you will have all the tools required to promote your business and allow you to establish your brand online. Instagram is a marvelous place to advertise your business right now, as long as you can meet the photo requirements.

Connect with Prosperity Research Digital Agency(PRDA)