Tuesday, 17 January 2017

Engage Your Customers with Effective Video Marketing



With the technological progression every other aspect of our lives has become modernized. Marketing may have been challenging two decades ago but nowadays there are many options available for marketing purposes. But, no matter what industry you’re in or who your audience is, video marketing needs to be part of your overall marketing strategy. In this digital realm, videos have a huge impact- video’s can be engaging, entertaining and informative at the same time. Want to make the most out of this opportunity? Get in touch with Prosperity Research Digital Agency(PRDA) and seek the benefit of their expertise in social media management, effective professional online marketing services and much more! Want to know how beneficial video marketing can be for your business? Here are a few points:
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It is an undeniable fact that people are attracted to videos far more than other marketing options. Hopefully your target audience is already familiar with your brand, but whether they are or not, video is a great way to reach, introduce, reinforce, engage and inspire your unique brand story.
  • Video essentially brings your brand to life through movement and story, connecting how your audience feels about your company and building brand loyalty, creating a lasting impression that can grow not only more brand loyalty, but revenue, too.
  • Besides being entertaining and engaging, videos can share a visual story, engaging an emotional and lasting impression, further solidifying your brand presence.
  • A whopping 96% of B2Bs use video marketing for campaigns, with 75% of business executives report watching industry-related videos every week.
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  • Interactive Video Chat is a perfect way to directly get connected with the people who are interested in your business. You can go live and can talk to your customers, explaining them about your brand.
  • Use Video Testimonials- create positive client feedback in a video, then displaying this video on your website.
  • Using Explainer Videos on your homepage to enlighten customers about the brand’s work are immensely beneficial in explaining the gist of the company.

If you’re ready to take your company to the next level through the power of video advertising, the social media experts from PRDA can help! Their all-inclusive strategy to advertising and publicity coupled with their specialized team of digital media specialists guarantee that your story is communicated in an attractive and eye-catching manner using multiple platforms that best influence your aimed viewers. And, if you wish to know where your brand stands among competitors, then find out now with PRDA’s free report and competitor analysis!


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