Saturday, 30 September 2017

Pink Season HK 2017, Asia's Premier LGBT+ Festival Returns!





Hong Kong is taking on a fresh, rosy glow as Pink Season HK, Asia's premier LGBT+ festival returns! Running from 30 September - 4 November, 2017, this year’s event is bigger than ever with 24 events around the city planned over five fun-filled weeks. As a sporting and cultural festival promoting diversity, inclusion and tolerance, Gay Games Hong Kong 2022 is proud to support this Pink Season HK, which celebrates self-­acceptance, inclusion, and awareness through an exciting programme of arts, education, entertainment, sports and adventure. Sound familiar?! That’s because the aim of Pink Season HK is vastly similar to the Gay Games goals and motto! Everyone, regardless of race, gender, or sexual orientation, just wants to be included and accepted, right?

Let's review some of the upcoming Pink Season HK activities:

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Pink Season HK is completely non-profit and the hard work of a completely volunteer team from Hong Kong-registered charity, Pink Alliance. A few of the major upcoming events are mentioned below, but be sure to check out the whole lineup. You can view it on here on Facebook or here on Eventbrite.

Saturday, 30 September starting at 9pm.
Join us at the grand launch of Pink Season 2017. This will be a night to remember with fun, games, entertainment, prizes and much much more!

Tuesday, 3 October starting at 7:30pm
Imagine what it would be like to be denied the freedom to express. Supported by HSBC, and PLUG Magazine, this curated group show features Hong Kong artists creating artwork that explores what it means to be queer and express your true identity. As a contemporary art mixed-media show, it highlights the need for freedom of expression - whether that is through artwork or orientation. Visitors will be given the opportunity to express their own creativity by adding to a large-scale collaborative live installation piece.

Wednesday, 4 October starting at 7pm
The Australian Consular is proud to show the fascinating 20th anniversary documentary about Priscilla Queen of the Desert. Find out the true story about the movie and have your chance to meet Stephan Elliott, the writer of the famous film and stage show.


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The Gay Games include much more than sporting events -- local culture and art are also highly emphasized. To that end Gay Games Hong Kong 2022 is planning to showcase unique local artistic traditions like calligraphy, Cantonese Opera, and martial arts displays. Alongside contemporary programmes that will display the region’s diversity through both historical material and cutting-edge works by established and emerging local artists. Hosting the Gay Games in Hong Kong is estimated to bring in one billion Hong Kong dollars spent on transport, accommodation, food, and beverages as well as shopping.

Show your support and stay upto date on all important announcements by following #GGHK2022 on Facebook, Instagram, and Twitter.

Connect with Gay Games Hong Kong 2022

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.


Your Data is Extremely Valuable for Marketing





Data is important in all aspects of our lives -- your personal data is estimated to be worth over US$2,000 year. It’s time to start owning it with Datum! Datum is a global data marketplace that allows you to make money from your own data. From science and technology to artificial intelligence, and even marketing, data is the main driver. In essence, we are not able to make meaningful conclusions or decisions without using data. Our computers use algorithms to compute the data we input so as to give us options. So how is data meaningful in marketing? Read on!

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Customer Behaviour
To understand customer behaviour, we need customer data. Pertinent data could include Google searches, browsing history, and how a customer filters sorts online shopping (e.g. price range). There are many ways to learn what your user is searching for, social media likes and dislikes, and whether your user has a large budget or a small one. Therefore, marketing data informs us on how to better attract our target consumers, as well as how to produce high customer satisfaction ratings.



Improve Marketing Campaigns by Enhancing Relevance
In digital marketing, the campaigns we create target the advertising message directly to the potential consumer. To target effectively, your digital marketing strategy should be based on facts. These facts are formed using collected data, such as demographics and what internet users are looking for. Thus the marketing algorithm can deliver the advertisement to the most relevant and targeted audience.

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Helps Control Marketing Cost
Not everyone is looking for your product. Imagine how much it would cost if everyone who is browsing clicked on your advertisement? The cost would be huge, greatly affecting your ROI and quite possibly producing a massive loss. As discussed above, by narrowing in and delivering your advertisement to a select, relevant audience, the costs of advertisement greatly decreases. Through the data collected, we are able to show advertisements to the relevant audience who has high buying potential.

Now is the time to protect your data with Datum. Datum technology allows you to backup your structured data in a secure, private, and anonymous manner, then choose who you want to share it with -- or sell it to! Investing in Datum is the smart choice. So, Save the Date: Oct 17th, 2017 is when the ICO Main Event Sale begins. It’s time to #TakeBackYourData

Connect with Datum

Credit: Prosperity Research Digital Agency (PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.  

Thursday, 28 September 2017

Read: Bring Good Health to Your Mid-Autumn Festival


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Napue Gin and Pumpkin Cocktails : Bring Good Health to Your Mid-Autumn Festival

The Mid-Autumn Festival is coming up, and we have just the thing you need- Napue Gin Pumpkin Cocktails!  What could be better than relaxing in a comfy chair sipping an amazing Autumn beverage? How about making a bunch of Napue Gin Cocktails and serving your friends and family!? Their happy smiles will say it all!

Napue Gin is named after the battleground of Napue and has a unique spicy, sweet, and chill flavor that both you and your guests will appreciate. Thankfully, Food Linkers has managed to export the magnificent beverage out of Europe, and into the Hong Kong market.

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Business during the Chinese Mid-Autumn Festival

We at Primasia would like to remind our international business partners that a major Chinese Holiday is coming, the Mid Autumn Festival also known as the Mooncake Festival. Mid-Autumn Festival falls on the 15th day of the eighth lunar month, which means for Western Calendars that the 2017 Mid Autumn Festival will be held on October 4th-5th, when the moon will be at its prime, shining brightest and at its fullest form. The festival was originally meant to honour your ancestors and deities; however, it’s also the perfect time for networking events which lead to magnificent business opportunities and relationships.


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Have a Healthy Mid-Autumn Festival with These Tips

Mooncake is a traditional Chinese pastry eaten during the Mid-Autumn Festival. This celebratory pastry can cause you to gain weight, feel sluggish and  your blood sugar to spike.  We at utime Fitness know that working out goes hand in hand with eating healthy, and so as you prepare for the all-important Mid-Autumn Festival, it is imperative to keep an eye on what you eat. Strive to eat fewer mooncakes, and keep up with your workout regime during this celebratory time.


Wednesday, 27 September 2017

Motivation to Get to the Gym: utime Fitness



Many people find it difficult get up and go to the gym on regular basis. utime Fitness is here to help keep you motivated! utime fitness boasts the friendliest gym membership in Hong Kong, with simple and flexible terms. Not only is utime fitness open 24/7, so there are no excuses for missing time at the gym- there are No Contracts either! Stop by their Kennedy Town location and discover state-of-the-art equipment from industry leading brands in cardio, strength, free weight & functional training.

Just like with any other habit, you have to stick with it in order to become a necessary part of your life. Once you achieve this, you will never abandon your gym membership ever again.

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Hato who? utime fitness members still enjoyed 24 hour access during Typhoon Hato! Weather, traffic, and procrastination are some of the excuses made in order to avoid going to the gym. Getting to the gym is often the hardest obstacle that you need to overcome. Once you get there and get started- you will feel so amazingly accomplished after your workout!

Workout Buddy
A gym buddy not only makes the workouts more fun, but also keeps you accountable. Take your best buddy and  push each other to workout hard! Stay focused on your goals and time will pass easier with your buddy next to you at the gym.

Track Your Progress

Take before and after pictures frequently. SEE and FEEL the difference a month at utime fitness gives you. You can take measurements as well, seeing how many cm you lose in your waist or gain in your muscular arms. We don’t recommend weighing yourself frequently as the muscle you gain can make the scale seem confusing- photo’s and measurements are much more accurate to portray your results.

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Short on time and want results fast? Talk to utime personal trainers Charles Cheung and Paulina Gama! They have the training and experience necessary to design a personalised training program just for you! No matter if your goal is bulking up, losing weight or recovery from an injury or illness. So, what are you waiting for? Get 24/7 access to a utime Fitness Studios near you for just $599 per month. Join today and you'll also get a free consultation with one of our highly qualified personal trainers. And as always No Contracts!

Connect with utime Fitness
Visit: Shop F, G/F Wah Po Building, No.1 New Praya, Kennedy Town

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.


Boost Your Business’s Social Media Presence with PRDA’s Expert Strategies


Prosperity Research Digital Agency, also known as PRDA, is Asia’s first and best social media agency. With over three decades of experience, PRDA has always dedicated their services to ensure that every client is valued, and provided with expert Social Media Marketing strategies that boost their social media presence with organic, real people action. These proven processes and core KPIs guarantee budget conscious, low risk results for your business- whether in Hong Kong, China or internationally!

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Planning on your business becoming a huge success? Then we cannot stress how important it is that your business is up to date with its online marketing strategies. PRDA utilizes all its expertise in creating a brand strategy personalised for your business. This includes such things as managing your business’s social media accounts by creating custom profiles on your favorable social media platform like Facebook, Twitter, Linkedin, Pinterest, Instagram etc. We also help you decide which platforms are best for you to focus on.

Some of the other services include monthly audits, SEM/SEO/Social media outreaches and campaigns as well as content creation. Content creation is crucial.  It's important to post quality content, frequently on social media- this keeps your followers engaged and helps build trust.
Keep your followers engaged by updating fresh content on your selected social media sites daily. (And yes, this is what the experts at PRDA do daily for all of their clients!)

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Obtain step by step guidelines on how to leverage the details and algorithms of popular social media platforms to maximise your content reach and engagement directly from the Digital Marketing experts at Prosperity Research Digital Agency (PRDA). We’ll even post your content in 3 languages English, Simplified and Traditional Chinese!

Connect with Prosperity Research Digital Agency(PRDA)

Primasia, Helping Businesses and Startups Spread Their Wings Since 1987




Whether you are an upcoming entrepreneur or a big business trying to make it big and expand past your borders, then look no further than Primasia for help. The latter is because, well, they have all the answers you need. For businesses in or looking to get into the Hong Kong and China market, it would be an added advantage to get in touch, as they are Asia’s top corporate services specialists as well as a Xero cloud accounting bronze partner.

Without further ado, here are some of the services offered by this incredibly helpful corporate organisation:

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Services Offered by Primasia
Some of the services that Primasia will carry out on behalf of their esteemed clients include Bank Account Opening, On Going Company Maintenance, Preparing Packing Lists, Reviewing Trade Documents, Source of Potential Business Partners, Payroll Management, Visa Application, Employment Compliance, MPF Registration, Audit Coordination, Tax Compliance, And Company Incorporations among many others.

Once the client company has successfully entered China, they will get the chance to obtain “full China services”, which can include Work Visa Applications, Accounting, and Tax Compliance as well as WFOE, RO, And JV Set-Up among others.

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Primasia has been in business for almost three decades and is still going strong! The reason? Strong ties to their clients, even with thousands of clients all over the world, they still manage to offer personalised attention to each and every client, giving them unique solutions based on their structure and type of business.

And clients can attest to Primasia’s top notch customer service - each and every client email is answered within 24 hours, which is impressive especially when putting the size of their catalogue into consideration. So if your business or startup is thinking about expanding into China or Hong Kong, then Primasia should be the first place you check out.

Connect with Primasia Corporate Services Limited
Hong Kong Headquarters: Suite 1106-08, 11/F., Tai Yau Building, No. 181 Johnston Road, Wanchai, Hong Kong

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Tuesday, 26 September 2017

Schneider Line-Up Fineliners & Link-It Fibre-Tip Pens : Le Luxury




Artists and writers have many different options when it comes to the pens that they will use. One of the best innovative writing brands used by successful writers, artists and professionals is Schneider Pens. You can find them in Hong Kong at Planethome (Bed & Bath) Ltd in Tsim Sha Tsui or you can always visit Le Luxury’s online eBay shops to buy these professional, high-quality pens at very affordable prices.

The tip of these pens are made using fibre which allows the ink to flow with ease- forget to put the cap back on? No problem! The does not run dry even if the cap is removed for 2-3 days! Using fibre-tip pens can significantly improve the penmanship of the individuals using them. This is due to the fact that the user has more control compared to the plastic-tip or ballpoint. In addition, it has also been proven to dry much quicker which prevents smudges or smears.

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The range of fineliners manufactured by Line-up consists of more than 30 shades, available in an average pen length and a triangular rubberised barrel that enhances your grip. It also highlights a tip that measures 0.4mm that allows you to shade even the most intricate art or illustration. They are two pens combined in one; the aforementioned 0.4mm tip and the 1mm tip for colouring a larger illustration.

The 30 shades of Line-up fineliners all have distinct names that you will surely adore, including Apricot, Coral, Alaska Blue and Nautic Green. The wide selection gives you flexibility and the ability to choose the more appropriate colour for your illustration. With the smooth tip, you will be really impressed on how well they perform. They will smoothly glide across the paper and produce a consistent level of ink. Switching from the 1mm to 0.4mm tip is also very convenient which is all thanks to the unique layout of the barrel.

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Link-it pens are connected with a modular, simple click system which securely attaches the two pens together. It comes with a durable and ergonomic barrel that perfectly fits. With a simple click, you can instantly detach them and link the ends together. There are almost 500 combinations to choose from. The barrel is also rubberised that provides you an amazing grip which adds a comforting and relaxing sensation when you are writing. It also has that triangular shape that will prevent your pen from rolling.  

The Link-it Fibre pens are available in 16 colours, including  Mineral Blue, Daytona Violet, Nautic Green, Lapis Blue and other unique colours that you can only get with Schneider. You may browse the huge collection of Schneider pens at Le Luxury.

Connect with Le Luxury
Shop Le Luxury eBay stores

Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.